Johan Cruyff Institute for Sport Studies

The Johan Cruyff Institute for Sport Studies is dedicated to the education of sports people worldwide and to generating ideas and projects within the sports industry. The Institute is sports-oriented and steadily becoming a leading reference in the sports world. Our mission is to turn passion for sport into a profession and to provide knowledge management for sport organizations, offering comprehensive, tailored and high quality services.

We are an international team of professionals committed to excellence in teaching sports management. We want all participants in our programs to achieve experience unprecedented personal and professional development, and we intend to make a lasting contribution to education in the sports world. Education is a good investment during a changing environment, and we pride ourselves in understanding the needs and idiosyncrasies of athletes and sport entities.


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Our courses

Featured courses

Sport Business Fundamentals

The course lasts about 80-100 hours usually lasting about 4 months. The program is divided into 4 modules of approximately 20 hours each: Module 1. Strategic Management Introduction Values, Mission and Vision Competitive Advantage Environmental Analysis Sector Analysis Internal Analysis Conclusions Module 2. Management Skills Leadership Managerial Styles Attracting and Retaining Talent Managing High Performance Teams Module 3. Sports MarketingYour Consumers Mix Marketing

International Master of Sports Management

The e-mism makes you the true protagonist of your education. A specialized team of professors will oversee your development throughout the program to ensure you the highest quality education combined with all the flexibility an online format has to offer. PROGRAM The e-mism is broken-down into an introduction and 6 modules that cover...

Football Management Degree

Our syllabus targets the football industry. It is taught by Johan Cruyff Institute via its Online Campus and it aims to provide the necessary tools to master all aspects of football management without time or location constraints. As a student, you will play the leading role in your learning process, and be...